Posts for author: Rachael Bews

Rachael Bews
Attacat Month In Numbers

November Month In Numbers

2.7 Million The number of UK households actively using an Amazon Echo or a Google Home device at present. Kantar found that 22.2% of UK consumers also use a Virtual Assistant (such as Siri) on their smartphones. The latest Google development in voice search? Personalised local search results, rolling out before 2018. When looking for […]

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Rachael Bews
Attacat Digital Marketing vs Traditional Marketing Banner

Digital Marketing vs. Traditional Marketing

What Is Traditional Marketing? Overwhelming choice and a burst of colour is what greets us in most supermarkets today. It’s hard to believe that until the 1950s, plain packaging claimed the shelves of our local greengrocers. Door-to-door salesmen made their way around our neighbourhoods. Subliminal messaging sneaked passed our senses. We teetered on the brink […]

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