At the New Media Breakfast this morning I sought to encourage the attendees to learn a tiny bit of HTML as it is a skill that has stood me in good stead for 14 years.
Knowing how to tweak blog posts for example or add a little formatting or links when you post in a forum [...]
Wouldn’t it be nice to have a battle between social media and SEO? After all search engine optimisation (SEO), according to some, is dead and social media is still seen by many as pretty sexy even if it is becoming a bit more Cindy Crawford than Cheryl Cole?
Well actually no, there is no battle. Not really anyway 
(Viewing this article, as with any page on the Attacat site, means you now have a pile more cookies on your computer. Excite yourself with fascinating insights about this here)
Being what is probably the only 2012 weekend of really good Scottish weather, who could think of anything more fitting to [...]
With just a day to go until the cookie law “enforcement day”, the new version of our cookie audit tool is now live. Please take it for a spin!
The tool now:
recognises more cookies
automatically creates a custom “Cookie Information Page” for your site (see
With just over a day to go until the ICO (the UK cookie police) begin to enforce the Cookie Directive, I remain confused, despite having carefully studied the initial guidelines and the updated version, as to whether our proposed solution of a warning triangle on every page of our site goes far enough or not. What about when you’re using banner ads, remarketing cookies, or share buttons?
What we do know though is that it is going further than many well-known brands, even if any lawyer would be likely to say that our solution does not go far enough…so what consent mechanisms are you adopting?
When I sat down at the end of February to write an SEO roundup, the subject matter really didn’t inspire. Some posts just don’t deserve a publish button. March on the other hand was full of intrigue with promise of more change on the horizon.
Blog network armageddon
Before you read this as Google penalising blogs, please don’t. [...]
December 2011 may have been pretty uneventful month in search but the history of SEO will certainly remember January 2012.
Google+ or bust
Just when we had thought Google Plus was going the same way as Google’s previous attempts to create a social network, Google has shown it intends to bet the crown jewels on [...]
search changed by 35% in november.
Or was that 6%?
Google have been stepping up their efforts to communicate changes to webmasters. We’ve seen them give us heads up of forthcoming changes (so called “weather reports”), we’ve seen them quantify the impact of some changes (see fresh content commentary below), and now we’ve even seen them start [...]
The recent New Media Breakfast in Glasgow and Edinburgh concentrated on the topic of QR codes. These dot matrix squares have been part of life in Japan for many a year and are cropping up more and more here in the UK and even Edinburgh.
Their ease of production makes [...]
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