We found a blog post thief – not even the slightest bit of credit for either of the 2 posts they stole! Luckily we still host the images…
It’s been almost a year since Amazon Checkout has ruled out in the UK but strangely enough is still hardly used by our E-commerce players. For sure, i don’t have any precise data on the usage within the industry (any links are highly welcome) but based on a simple old school observation technique we can conclude that it’s not even close to the results it was expected to reach. How many UK Ecom sites using amazon checkout you actually saw? Then compare that to the Paypal or Worldpay.
And the tip is: use the filter button. (Not sure if “simple” applies to the tip or me).
Google Webmaster Tools rank data was useless
I’ve long dismissed the rank data in Google Webmaster Tools’ (GWT) top query report as being useless.
I didn’t bother to digging into Google’s rank number methodology […]
It’s been quite a while since the new interface and we finally got our email scheduler and PDF export back. That was the only reason so many analysts were still using […]
Following Google’s implementation of secure SSL search for logged in queries we’re now not provided keyword and other valuable data in Google Analytics – damn and blast! In an attempt to counter this slightly, Econsultancy have come up with an interesting Analytics ‘hack’ using advanced filters of the data.
The hack […]
The recent New Media Breakfast in Glasgow and Edinburgh concentrated on the topic of QR codes. These dot matrix squares have been part of life in Japan for many a year and are cropping up more and more here in the UK and even Edinburgh.
Their ease of production makes them ideal […]
Topics this month:
Introducing Flow Visualisation
“not provided” – could this be your biggest organic referring keyword soon? Google have moved the goal posts again – time for us to find a way around these changes…
The internet marketing industry is full of shysters. This is not really a discussion starter – it’s a fact. During this series I want to talk about the quite popular myths in my favourite area of CRO. Today we address:
Myth 1 – The fold
Myth 2 – Users don’t scroll
Myth 3 – Content on long pages is less likely to be seen than on short ones
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