Rejoice! The month of dieting and empty wallets is over. But hateful though it is, January 2012 still had some interesting stats from the world of digital marketing – check them out here.
We have recently completed another web project and re-launched the website for Foukou BBQ. Foukou are suppliers of Wedding BBQs and provide catering to all sizes of events. Take a look at the video on their site – guaranteed to make you hungry!
This project included:
Moving the existing site to the WordPress platform
Optimising content [...]
Updates from the latest happenings in the world of Wordpress. Our preferred platform for content based websites is going through some changes – updates required! Also find out about the latest updates to the MailChimp social commenting plugin.
Attacat launch new website for Edinburgh-based Royal Mile Recording Experiences.
Big Issue Vendor
There are some truly brilliant Big Issue sellers out there and it strikes me that listening in to how these inspirational characters are seeking to capture your attention can be a way of generating good headlines for websites and AdWords ads.
I know I have heard better but this one [...]
In the first chapter of this series of posts we tried to cover the email capturing forms and some basic tactics on how to optimise both form and supportive elements in order to maximise the subscription rate but not severely damage the quality of subscriptions. I’ve been covering the importance and incredible business value of web forms in the first chapter as well so if you just stumbled on this page – do check the 1st part
We’ve just recently put together a very quick website for Gavin Walker, Senior Broadcast Journalist with the BBC. Nothing special at the moment (and waiting for more content as usual!) – should be updated over the next few days.
More information to follow here about the nature of the experiment [...]
Online surveys have become one of the must-have tools for any marketer working to increase conversion rates or improve user experience. As brilliantly noted by Avinash Kaushik: while traditional analytics are extremely good at answering ‘What is going on?’, online surveys (as a part of user voice/feedback tactic) are responsible for answering ‘why is it happening?’ (not a quote, just a personal interpretation).
I’ve stumbled upon a survey highlighting 4 issues I had thought were easy to avoid for everybody. Perhaps the pitfalls are not so obvious…
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