The email included a link to a video of Alan Carr explaining how ‘in love’ Channel 4 are with you – it is their new ‘Viewer Promise’, launched today. A very sweet simple video – with music that sounded like it had bounced straight out of an Innocent smoothie advert – all about how Channel 4 manage your personal data.
All the information on their promise can be found here.
We here at Attacat think that this is a pretty great way to persuade your users to say yes to advertising cookies and surrender their personal details…surely cookies cant be a bad thing – Alan Carr said so!!