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Attacat Month in Numbers

44%

A new Econsultancy survey has shown that 44% of consumers prefer email contact for customer service but only only 33% find it to be the most effective method of communication. Full article

13%

Techcrunch reported this month that the king of the daily deals Groupon grew it’s revenue by 13% in August and gained 2% marketshare. Full article

55%

New research has shown that 55% of over-65s in Britain have an active Facebook page. Full article

64%

According to a survey 64% of consumers don’t know what QR codes are for and of the 36% of consumers who do know what QR codes are for only 11% have actually used them. Full article

14%

Research from Redeye has shown that 14% of e-retailers have now implemented ‘abandon basket’ emails, compared to just 7% last November. Full article

45%

Almost half of consumers prefer shopping for fashion online than offline while 64% consult a fashion retailers website before making a purchase. Full article

 

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