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I remember a year or two ago trying to flounder my way through a public explanation of RSS feeds and their relevance to businesses.  I could feel the audience switch off almost instantly as I flapped about trying to come up with appropriate metaphors.

If only I had discovered this little video created by Common Craft.  These videos are their business so they don’t allow me to embed it here.  You’ll have to head over to their site to see it.

Have a watch, and once the penny has dropped, come back here and hit the orange RSS button on the right  —->

(Thanks to the ever insightful Darcie (@darciec) at Civic for telling me about this)

Attacat RSS button

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