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The Attacat BrainPosts Tagged ‘ ROI ’

Organic Click Through Rates: Study me this, Study me that

Click through rates on the first page of Google eh? Looking for a definitive answer – you’ve come to the wrong place! The results are in: survey says – we’re not quite sure…

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London SMX Advanced: Proving Social Media’s Value

Sure, social media’s has had plenty of hype – but how do you prove that it offers true value, especially if you’re trying to persuade clients or management to invest marketing dollars in Facebook, Twitter, Digg or other social media campaigns? This session looks at concrete ways to measure ROI and performance of social media [...]


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