Attacat utilise and employ a variety of information sources to identify improvement potential in conversion rate optimisation on a website.
If you have Google Analytics installed there will be a wealth of data available to help identify the key problems. In particular we will look at the following:
- Pages with high bounce rate
- Journey testing
- Accessibility reviews
- Sales funnel analytics
- Page download times
Heatmaps and click-stream tracking
Advanced analytics software enables us to track mouse movements and see exactly how users are interacting (or not) with your website.
- Real-time recording of real visitors’ journeys
- Form analytics