One-off and Event Advertising
A question we keep asking ourselves – why do very few people use pay-per-click advertising during big sporting events?
Take the Olympics as an example – when using the keyword Beijing 2008 Olympic Games where are all the advertisers? And in this case it’s not just the search term but also the traffic from the Google special logo! There must be hundreds of potential advertisers out there with products to sell, are you one of them?, that are highly relevant to the sort of people who are going to be viewing the results of such a search.
This can apply across any number of events and sporting fixtures – Wimbledon 2008 being another prime example of advertising space going begging.
what should I do about it?
If you’ve got a relevant product or service then get in touch now and let Attacat help you set up a bespoke search campaign to take advantage of this high quality traffic. Is there an event coming up soon that you need a search campaign creating for? Have you got products or services relevant to the Olympic games?
how will you help?
We are specialists in PPC campaigns and understand the marketplace & opportunities available. We can create individual campaigns through to large scale accounts covering all your products or services and even in foreign languages if you need!
Give us a call now on 0131 220 1441 and we’ll be here to help (until about 6:00pm that is!). Every minute you’re not advertising is lost revenue…
