SEO and the Law
Tomorrow evening Attacat Tim will be co-speaking along with Euan Duncan from MacRoberts LLP at the Scottish Society for Computers and Law about the topic of SEO and the Law. Learn more about what the evening holds here…
Tomorrow evening Attacat Tim will be co-speaking along with Euan Duncan from MacRoberts LLP at the Scottish Society for Computers and Law about the topic of SEO and the Law. Learn more about what the evening holds here…
You may have heard chat about recent changes to Google’s search ranking algorithms, named Panda and Penguin.
Over a three week period in April 2012 these major iteration updates or ‘filters’ to the algorithm have affected how certain links and sites are perceived, and has caused some sites to slip or even completely lose their positions in Google search engine results pages (SERPs). So what are they in simple terms?
Google Panda
For on-page factors and usability.
Google Penguin
Equivalent filter targeting offsite factors and links.
Good keyword research is the base for any good SEO or PPC campaign, so here are a few research tools you might find useful.
When I sat down at the end of February to write an SEO roundup, the subject matter really didn’t inspire. Some posts just don’t deserve a publish button. March on the other hand was full of intrigue with promise of more change on the horizon.
Blog network armageddon
Before you read this as Google penalising blogs, please don’t. [...]
(Notes from the London Link Love Conference)
Presenter: Will Reynolds
from seerinteractive.com
“We need to stop begging”, says Will, “And stop looking so pathetic”.
Target the ‘big shots’ – the people you want to be connected to you, the influentual guys. And these guys, unfortunately, don’t follow you.
You need to [...]
(Notes from the London Link Love Conference)
Presenter: Rand Fishkin
from SEOmoz
Rand did his usual and gave a very compelling talk about the value of great content, no matter what industry or niche you are in.
Much of Google’s linking algorithm is based on links and their interpretation as a ‘vote’ for that [...]
LinkLove London is the advanced link building conference that everyone’s been talking about. I’ve managed to wangle my way into the conference (thanks Tim/Ben) on the condition I blog, so here are my notes and round-ups of the best tips:
(Notes from the London Link Love Conference)
Presenter: Jane Copeland
from Ayima.com
If you think like a normal linkbuilder you’ll only get the same links others do, and you’ll miss out on the super-high-value “golden links”.
Sometimes ‘bending’ the normal marketing rules can work. Jane mentioned Michael Winner and his [...]
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