A recent edition to the PPC arsenal comes in the form of Amazon Product Ads (APA) and we’re quite excited about it, but there’s still quite a few people who aren't exactly sure what it is so here's a run down of the basics.
Latest thoughts in: PPC
As Google Shopping moves to a paid platform, it's more important than ever to invest time in developing the best product feed you can in order to stay competitive and to ensure your ad spend is driving as much return as possible. We blogged about this a couple years ago but it's about time for an update!
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