Use PPC to increase revenue this Black Friday & Cyber Monday
PPC or ‘pay per click’ advertising can be greatly effective this time of year and is a quick ...
Read More > PPC
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Previously on the Attacat Brain...
New Media Breakfast – All things pay per click
Attacats Tim and Andrew were recently asked to go and speak at the New Media Breakfast in Edinburgh ...
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Google Ad extensions – Why they matter and how to use them
Search engine marketing in all of its shapes is really all about space. How do you appear in ...
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Dynamic Search Ads: What they are & how to use them
AdWords dynamic search ads (DSAs) have been around for a while now, but I still get the impression ...
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Google Shopping Exam: Tips On How To Pass First Time
So, at the beginning of the year Google introduced a new exam to their list of Google partners ...
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Data Feeds And Google Shopping: Are you doing everything you can?
You Need To Be On Google Shopping Hands up if your business is currently on Google Shopping? Now, ...
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Keyword Level Impression Share: Cutting a Larger Slice of The Impression Share Pie
Google has announced another AdWords update in the form of Impression Share data at the keyword level. So ...
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Amazon Product Ads | The 5/6 Ws that you should know
A recent edition to the PPC arsenal comes in the form of Amazon Product Ads (APA) and we’re ...
Read More > PPC replaced by robots:could automation force account managers out of a job?
How competitive could a robot be? (Image Credit: Business Insider) in short, no. Or at least, not good ...
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