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The Attacat BrainArchive for the ‘ SEO ’ Category

Search Engine Optimisation is all about natural or organic ranking, so non-paid advertising. We usually explain it as the listings on the left hand side of your search results page! Our dedicated SEO team work to ensure your business gains long lasting rankings within various search engines as Google, Yahoo and Bing. Expect posts about the latest algorithm updates, SEO conferences, strategies, analytics and industry insights.


Key highlights from Google Accelerate 2015 #gpaccelerate

My latest Google adventure brought me to Dublin for the second annual Google Partners Accelerate conference last month.  This brought together 235 selected agencies from as far afield as Dubai and South Africa and, like last year, the focus was on the changing digital landscape and the opportunities for the year ahead. It was thought provoking stuff. […]


SEO in 2015: New Media Breakfast slide deck

At the request of those who came along, here is my slide deck from last month’s New Media Breakfast presentation.
I tended to speak around the slides so this will primarily be of use to the attendees. For those that didn’t make it, I’ll aim to blog about some of the content over the next […]

fergus - laptop

Attacat’s SEO Glossary

The SEO team at Attacat is pleased to announce the release of our SEO Glossary (mostly because we think you’ll love it but also because we’ve beaten our good friends in the PPC team to the punch – big surprise!). From bot traffic to pagination, brush up on your SEO vocabulary by flicking through our […]


Charlie’s Quick Fire Reading List #11: Agile, APIs and hreflang

It’s been a while since my last reading list was rudely hijacked by Zachy boy (the new boys gotta learn though right) but I’m back, back again, Shady’s back…. Never mind. Some useful and timely reads in this list. Anyone been getting those pesky new notifications in Search Console about CSS files? Yep, us too. […]


BrightonSEO 2015

The Attacat’s are making their way through the sessions at BrightonSEO 2015. Check out what we’ve been (kinda) learning. Please forgive us for the roughness, we’re live blogging!

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Are You Native to Native Advertising?

‘Native advertising’ is shaping up to be the next buzzword in 2015, but are you native to native advertising?
What is native advertising?
Native advertising has been a source of controversy over the past couple of years. Some marketers think it’s cheeky, some think it’s deceptive, others think it’s pure genius. But what is it? Native marketing, according […]


Brighton SEO 2015: Preparing to go Live

Joel and I are heading to Brighton SEO on Friday 10 April to get our yearly fill of awesome geeky seo-ness. It’s quite the trip for us up in Edinburgh; a 4am start, various planes and trains and the likelihood of missing the ‘after-party’ to catch a flight […]

Gamification skecth

Games and Gamification for Marketing: Event roundup and why it’s interesting

In mid-January I attended a Creative Edinburgh/IPA event on the subject of games and gamification in marketing.
The most insightful question of the evening in my opinion came from Andrew Burnett and was along the lines of:
Are we putting too much emphasis on […]


10 insights and musings from Google Partners Accelerate 2014 #gpaccelerate

I’m just back from a couple of inspiring and educational days with Google in Dublin. This was a very international event for Google Partner agencies from as far afield as Russia and South Africa.

Here’s some of the key insights and thoughts that the […]


#SearchLove day 2 – a pedant’s review

The hall is still too hot, but it’s been another good day of presentations with a slightly slower overall pace. Here’s the day one Search Love review if you missed it.
Excuses: Please excuse the lack of checking these posts (they’re posted on the day) and my lack of en-dashes today and yesterday; […]

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