Attacat Brain | Attacat of Edinburgh
Share This

internet marketing with character

The Attacat BrainRecent Brain Waves

rugby social media

Month in Numbers: September 2015

Depending on your feelings toward rugby union, you may be disappointed to learn that September’s Month in Numbers has only been partially commandeered by the media flooding Rugby World Cup. We’ve put Japan Rugby up against Apple in the war of social media mentions, challenge a recent study that downplays Facebook’s advertising potential and reveal […]


SEO in 2015: New Media Breakfast slide deck

At the request of those who came along, here is my slide deck from last month’s New Media Breakfast presentation.
I tended to speak around the slides so this will primarily be of use to the attendees. For those that didn’t make it, I’ll aim to blog about some of the content over the next […]

person looking at instagram on their phone

Great Facebook Updates To Improve Your Campaigns

Facebook is all about launching updates to their advertising offering at the moment and let me tell you, we’re just thrilled about it. There is loads more on offer and loads more to have a play around with. Most importantly, it’s providing opportunities to increase reach and exposure so really what could be better than […]

site hierarchy

Dynamic Search Ads: What they are & how to use them

AdWords dynamic search ads (DSAs) have been around for a while now, but I still get the impression that they are a PPC resource that is underused by a lot of PPC managers. The beauty of this campaign type is that, correctly used, it can serve a range of purposes in a PPC account. But […]

video advertising

Month in Numbers: August 2015

Attacat’s hometown, Edinburgh was taken over by the annual Fringe Festival in August however we didn’t let this take our attention away from the world of digital marketing. August’s Month in Numbers takes a look at the ever-growing ‘internet of things’, ad blocking differences across devices and Dr. Dre’s meme generator (please keep reading).

Unknown Heroes

Attacat’s PPC Glossary 2.0

It’s time to present the much awaited PPC glossary 2.0 to the world. Since we published the first glossary (over two years ago now) much has happened in the Pay-per-click world and we feel that it’s about time to provide you with an updated version. Our latest PPC glossary should enable you to communicate with […]

facebook advertising

6 Quick Reasons To Use Facebook Advertising

Facebook is now estimated to have 1.44billion monthly active users and 1.25billion mobile users. That is a LOT of people your business could be reaching out to. In short if you are not investing time in promoting your business through Facebook…. maybe you should?
Whether you are selling products, looking to drive leads online or promote […]


Wilderness Scotland sends the Attacats on a culinary adventure

We have some amazing clients and it is a rare occurrence that we get to partake in their activities or experience the great things that they have to offer. However, this past Thursday we were contacted by our client Russell Murray who is the Business Development Manager at 

adwords mobile engagement

AdWords pushing further into mobile territory

You can’t escape from mobile these days, and Google is well aware of this – so aware that they’re continuously introducing paid search features specifically aimed at mobile traffic.
As we keep hearing that mobile traffic is surpassing desktop on more and more platforms, AdWords has introduced a new campaign type aimed specifically towards driving app […]

fergus - laptop

Attacat’s SEO Glossary

The SEO team at Attacat is pleased to announce the release of our SEO Glossary (mostly because we think you’ll love it but also because we’ve beaten our good friends in the PPC team to the punch – big surprise!). From bot traffic to pagination, brush up on your SEO vocabulary by flicking through our […]

Get in touch to see how hiring
The Attacat Team could take your
web presence forward


0131 220 1441

Get in touch ›
Free Marketing Training from Attacat
about the brain

The Attacat blog – an in-depth look at the world of marketing through our eyes. Online marketing, SEO, PPC and websites; it's all here!

More about The Brain

Keep up to date

More Subscription Options

Cookies in Use