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Keyword tools: 12 resources for researching keywords

Good keyword research is the base for any good SEO or PPC campaign, so here are a few research tools you might find useful.

May 2012 New Media Breakfast: making the most of Facebook timeline for business pages #nmbrek

(Here are my notes taken from the recent Facebook New Media Breakfast. Please be gentle, this is my first post on the Attacat Brain!)
This month’s New Media Breakfast (#NMBrek) (ran in Glasgow last month) kicked off with the video of Morph Suits [...]

Happy Girl Hopscotch in Strawberry Free Creative Commons

Month in Numbers – April 2012

April was positively raining interesting internet stats – check them out in our Month In Numbers roundup.

PPC roundup: April 2012

Paid search is on the rise, accounting for almost 50% of all the revenue driven through online marketing, and Bing Ads has deployed (5-star) ratings. Google’s been quite busy expanding Trusted Stores to AdWords, revamping its location targeting options, providing the ability to track conversion data from ad extensions, reducing our options for ad rotation and rolling out AdWords for video on YouTube — finally, we discuss the advertising potential of Google Glass.

instagram facebook

Social media roundup: April 2012

Similar to the weather in much of the UK, there’s been a veritable downpour in the world of social media news recently. Except in Scotland, where it’s been overcast and breezy. I don’t know what that means in relation to social media, but here we go anyways:

facebook gets hipster and buys Instagram
social media tools awesomeness
tumblring down
oh jesus more pinterest
google+ share button
measure success

harrods-bradford

inaccurate Google Maps listings – Harrods of Bradford

Google Maps: the key to improving local results or just an unreliable mess? Where is Harrods exactly? I’ll check Google Maps. Imagine my surprise to find out where it was…

0 to 120 in 4 seconds

AdWords new matching behaviour: for phrase and exact match keywords

If you’ve been managing an AdWords account this week you’ll probably have noticed a pop-up notification about changes to the way AdWords uses Phrase and Exact match: plurals and misspellings will now be included by default. So what does this mean, and when should you use it?

PPC roundup: March

Google Display Network Improves Management Options
AdWords Expands Campaign Limits (Again)
General Downturn in Ad Spend
Feeling Negatively About Microsoft?
adCenter Changes Geo Targeting
Alliances Strengthen Between Google’s Competitors
Why You Need to Maintain the Momentum of your PPC

google glasses hipster

Social media roundup: March & Easter

This Easter social media roundup is eggactly what you need to catch up on the social media news and tips from the last month-and-a-bit. See what I did there? I used the word egg. Easter. Egg.

Actually quite a lot has happened over March and the Easter period so prepare to be metaphorically headbutted in the face by a stream of pure information:

google speccy four eyes
google plus redesigns / copies
free-ish social media tools
pinterest: waste of time?
facebook searches, lists and leaves
tweetdeck better

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March SEO Roundup: how search evolved in March 2012

When I sat down at the end of February to write an SEO roundup, the subject matter really didn’t inspire.  Some posts just don’t deserve a publish button. March on the other hand was full of intrigue with promise of more change on the horizon.
Blog network armageddon
Before you read this as Google penalising blogs, please don’t.  [...]


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