Latest thoughts for: google

Attacat_Steve

PPC replaced by robots:could automation force account managers out of a job?

Between automated rules, conversion optimiser, product listing ads, ad rotation settings and now dynamic search ads, some PPC account managers could be forgiven for fearing all this automation threatens to leave them redundant in their job. Some could also be forgiven for championing the belief that this was always Google’s intention – to claim back that 10-20% of the client’s PPC budget that goes to agencies instead of on more clicks.

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Jane

month in numbers – June 2012

June was truly Jubilicious...but along with bunting, street parties and a big ol' long weekend, it also had some noteworthy internet marketing stats up it's sleeves - check them out in June Month in Numbers now! Now! Or another 60 years will have gone before you know it...

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