We’ve all wished, at some point in our lives, that we had magic powers. Although we know magic isn’t real (oops…spoilers!), we still can’t resist hoping that we are wrong and that one day we are going to wake up and discover our superhuman abilities. Many of us have wished we could fly, for instance […]
Latest thoughts for: ad-copy-testing
Since the launch of labels in the AdWords interface it can make running and reviewing simple ad copy tests much, much easier. This is especially true if you're running an ad copy test across multiple ad groups at once, and, though this can make it a bit more difficult to evaluate, for a lot of small accounts it's the only way to quickly progress.
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