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The Attacat BrainPosts Tagged ‘ Google ’

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“not provided” : the new organic keyword in Google Analytics

“not provided” – could this be your biggest organic referring keyword soon? Google have moved the goal posts again – time for us to find a way around these changes…

LINK: New ad type tests seen in Adwords

Google are always testing new ways of displaying ads to “improve user experience” (or make more money), and Search Engine Watch have spied a few new ones in the wild.

LINK: 3 New Adwords Tests.

Attacat Month in Numbers

Month In Numbers – August 2011

The Attacat Month In Numbers – August 2011

I hate you Adwords

Why I hate: Adwords Campaign Experiments

I’ve been told I’m an angry person. I don’t agree, however I will admit it’s probably true when it comes to computers and anything online. And what gets me most annoyed is when things should be really good and useful and lovely but then aren’t, and turn out to be really annoying and irritating and crappy. Enter Google’s Adwords Campaign Experiments…

Organic Click Through Rates: Study me this, Study me that

Click through rates on the first page of Google eh? Looking for a definitive answer – you’ve come to the wrong place! The results are in: survey says – we’re not quite sure…

Clickstream Whitepaper: the online purchase path

Google have just released a whitepaper – Beyond last click: Understanding your consumers’ online path to purchase – with some very interesting stats about the purchase path length and types across different verticals. I’ve summarised the important points from a search perspective.

Helenium autumnale  ~ Solbrud

Local Search Roundup – July 2011

Here’s my recap on what’s been important in Local Search this month:

Google overhauls Places pages

10 top tips for local optimisation

Bing Business Portal (BBP) image control

New Android local functionality

Timeline for listing a new business

Social Media Roundup – June 2011

So you’ve been hiding under a rock all month and want the full low down on Google+? Look no further, the social media news roundup is here!

Google+ aims to kick Facebook off its perch

Kissing couple go viral

Want a fair constitution? Ask everybody!

Facebook knows your face

“It’s the police, stop updating your Facebook status!”

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Local Search Roundup – June 2011

Here is a quick summary of the local search news I’ve been reading in June..

Google adds business characteristics to maps listing

2.2 billion local queries on Google

What NOT to do on local business websites

Google now showing local +1 counts

5 creative location-based campaigns for small business to learn from


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