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Previously on the Attacat Brain...

HubSpot Service Analytics Infographic

HubSpot Service Hub offers sophisticated reporting capabilities and invaluable insight into your customer pain points, enabling agents to ...
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cart button on keyboard

Using HubSpot to Report on Cart Recovery

Having set up several cart abandonment winning strategies for our ecommerce clients we know that HubSpot is a ...
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Google Analytics 4 launches in July 2023 – so what’s the rush?

Google is discontinuing its existing Universal Analytics (UA) on 1st July 2023. UA has been with us since ...
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Google Tag Manager

[symple_box color="red" text_align="left" width="100%" float="none"]Warning: geeky technical post![/symple_box]   Google tag manager is the tool from Google that ...
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Web Analytics & Conversion Rate Optimisation May Roundup

Please find a  brief overview of  all the major events and findings that caught my eye in May. ...
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Presentation Converting you to CRO, #nmbrek Edinburgh

As promised, here are the slides and some useful links from my presentation. Converting you to CRO View ...
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4 conversion rate optimisation tips: Increase your average order value

With plenty predicting that 2011 will be a year of Conversion Rate Optimisation we definitely think we're looking ...
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Google Analytics Presentation: Actionable Insights with Google Analytics

I recently gave a short talk on Google Analytics to members of the Edinburgh Chamber of Commerce, entitled ...
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Analytics Homework: The 5 tasks given to participants at New Media Breakfast

Attacat Ben was talking this morning at the Glasgow New Media Breakfast on his pet topic of Google Analytics.  (The ...
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