Latest thoughts in: Conversion Optimisation

Attacat Tim
Attacat Why It’s Time We Stop Thinking About Websites

Why It’s Time We Stop Thinking About Websites

The way many organisations plan their online presence today still looks something like this:     Interactions on all channels have the sole purpose of pointing prospects back to the company website, driving them through the funnel in just one location. But if prospects are happy where they are, why are we so insistent on […]

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Attacat Charlie

Heat Map Your Way to More Conversions

Recently we’ve been shopping for a more comprehensive heat mapping tool. Historically we’ve used CrazyEgg which has done the job quite nicely but following a few issues over the past few months we’ve started looking elsewhere.

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Attacat Tim

Games and Gamification for Marketing: Event roundup and why it’s interesting

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Jane

Build Your Site Right For Any Device: Eight usability lessons to remember for site builds

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