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The Attacat BrainArchive for the ‘ SEO ’ Category

Search Engine Optimisation is all about natural or organic ranking, so non-paid advertising. We usually explain it as the listings on the left hand side of your search results page! Our dedicated SEO team work to ensure your business gains long lasting rankings within various search engines as Google, Yahoo and Bing. Expect posts about the latest algorithm updates, SEO conferences, strategies, analytics and industry insights.

Link Love Notes: link building that works #LinkLove

Notes from Will Critchlow’s  presentation at Distilled’s Link Building conference in London, 30th March 2012. More coverage here.

Will Critchlow
from distilled.com
Why isn’t my linkbuilding working?
Ask “why?” three of four times. There are usually three mains problems:

You’re not doing anything
You’re not doing enough / you’re not doing the right [...]

Link Love Notes: SEO tools and tricks from the trenches #LinkLove

Notes from a link building conference in London. OK, the link building conference in London.  Read all of Joel”s coverage here.

Martin MacDonald
from Expedia EAN
A lot of linkbuildings are fighting alone.
So, you can develop a linkbuilding army! (sparmy?)
Do you do what others do? The problem is that everybody [...]

Link Love Notes: Putting the luurve back into links #LinkLove

(Notes from London\’s Link Building conference from Distilled)

Tom Anthony
from distilled.com
Back in the day, the problem of information retrival and search hadn’t been solved. Then, in 1997, Google discovers links and changes the game.
But links very quickly began to be gamed. Now Google have to ‘pre-filter’ [...]

Link Love London: SEO Conference Coverage from Attacat Joel #LinkLove

LinkLove London is the advanced link building conference that everyone’s been talking about. I’ve managed to wangle my way into the conference (thanks Tim/Ben) on the condition I blog,  so here are my notes and round-ups of the best tips:

Link Love Notes: Golden link building #LinkLove

(Notes from the London Link Love Conference)

Presenter: Jane Copeland
from Ayima.com
If you think like a normal linkbuilder you’ll only get the same links others do, and you’ll miss out on the super-high-value “golden links”.
Sometimes ‘bending’ the normal marketing rules can work. Jane mentioned Michael Winner and his [...]

Link Love Notes: Social sharing and SEO #LinkLove

(Notes from the real London 2012 event: Link Love)

Presenter: Branko Rihtman
from rankabove.com and seo-scientist.com
Branko is a bit of a scientist (SCIENCE! – love it) and likes playing around with bacteria, and talks about how science has a place in SEO. Scientific principles and the scientific [...]

Link Love Notes: What works in SEO outreach emails? #LinkLove

(Notes taken at Link Love London 2012 conference)

Presenter:
Mike King
iAcquire.com
Mike King, the newly announced Director of Inbound Marketing at iAcquire, led a very informative and data-led presentation on linkbuilding and outreach emails.
Using data both from the internal team at iAquire – and their iRank system – and [...]

Month in Numbers – February 2012

February: Love Valentine’s, love pancakes, love numbers? Here are the best from last month’s marketing stats.

Cameron Optometry, Edinburgh

New website launch: Cameron Optometry

We have recently completed another web project and re-launched the website for Cameron Optomotry.
Cameron Optometry are one of the UK’s leading optometrists with huge amounts of clinical experience and extensive knowledge in the contact lens field.  With leading experts on their staff they are best placed to assist with everything from check-ups and simple prescriptions [...]

new location extensions organic seo

New Google location extensions in organic search

Just spotted a location extension that I’ve never seen in the wild before – an Adwords-style ‘+’ extension beneath a couple of results on the SERP.

Google decided to display the address line with the option to drop down and see the map. Personally I like the change.


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