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The Attacat BrainArchive for the ‘ SEO ’ Category

Search Engine Optimisation is all about natural or organic ranking, so non-paid advertising. We usually explain it as the listings on the left hand side of your search results page! Our dedicated SEO team work to ensure your business gains long lasting rankings within various search engines as Google, Yahoo and Bing. Expect posts about the latest algorithm updates, SEO conferences, strategies, analytics and industry insights.

Link Love Notes: Social sharing and SEO #LinkLove

(Notes from the real London 2012 event: Link Love)

Presenter: Branko Rihtman
from rankabove.com and seo-scientist.com
Branko is a bit of a scientist (SCIENCE! – love it) and likes playing around with bacteria, and talks about how science has a place in SEO. Scientific principles and the scientific [...]

Link Love Notes: What works in SEO outreach emails? #LinkLove

(Notes taken at Link Love London 2012 conference)

Presenter:
Mike King
iAcquire.com
Mike King, the newly announced Director of Inbound Marketing at iAcquire, led a very informative and data-led presentation on linkbuilding and outreach emails.
Using data both from the internal team at iAquire – and their iRank system – and [...]

Month in Numbers – February 2012

February: Love Valentine’s, love pancakes, love numbers? Here are the best from last month’s marketing stats.

Cameron Optometry, Edinburgh

New website launch: Cameron Optometry

We have recently completed another web project and re-launched the website for Cameron Optomotry.
Cameron Optometry are one of the UK’s leading optometrists with huge amounts of clinical experience and extensive knowledge in the contact lens field.  With leading experts on their staff they are best placed to assist with everything from check-ups and simple prescriptions [...]

new location extensions organic seo

New Google location extensions in organic search

Just spotted a location extension that I’ve never seen in the wild before – an Adwords-style ‘+’ extension beneath a couple of results on the SERP.

Google decided to display the address line with the option to drop down and see the map. Personally I like the change.

microdata for seo

Microformats SEO how-to: I’ve a cunning Schema

Want increased traffic? Want improved click-through on your search results in Google and the like? Use microdata, microformats and Schema!

Microdata is HTML markup for pages used to better indicate what content is contained therein to sites including search engines like Google.

Disclamier: This is a bit of a techie post, and it includes discussion of code implementation. Even if you don’t understand the code please try to understand the opportunities provided.

Foukou wedding BBQs

New Website Launch – Foukou BBQ

We have recently completed another web project and re-launched the website for Foukou BBQ. Foukou are suppliers of Wedding BBQs and provide catering to all sizes of events. Take a look at the video on their site – guaranteed to make you hungry!
This project included:

Moving the existing site to the WordPress platform
Optimising content [...]

scallops

SEO Roundup: How SEO evolved in January 2012

December 2011 may have been pretty uneventful month in search but the history of SEO will certainly remember January 2012.
Google+ or bust
Just when we had thought Google Plus was going the same way as Google’s previous attempts to create a social network, Google has shown it intends to bet the crown jewels on [...]

A simple tip for getting useful rank data out of Google Webmaster Tools

And the tip is: use the filter button.  (Not sure if “simple” applies to the tip or me).

Google Webmaster Tools rank data was useless
I’ve long dismissed the rank data in Google Webmaster Tools’ (GWT) top query report as being useless.
I didn’t bother to digging into Google’s rank number [...]

Yoda - SEO resources for beginners

Must-Read Resources for SEO Newbies

New to SEO? Read on for the most readable resources to get you started on the right path.


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