Here is my simple guide for account managers on how to communicate with your graphic designer.
Your job as a client account manager is to ensure that your designer has a clear understanding of what you want from them. This includes what your expectations are when it comes to delivering work, this is key so that you are on the same page.
Welcome to 2015, can you believe the first month of the year has been and gone already? That’s one less month to better your online presence and blow your competitors out of water! This month we’re looking at what’s to come in 2015, the future of content marketing and British shopaholics, among other things.
Let’s get [...]
Quick-fire tips for improving the appeal of your content and online presence through effective headline copywriting. Why aren’t you properly using transparency, conciseness, emotion and user feedback?
In mid-January I attended a Creative Edinburgh/IPA event on the subject of games and gamification in marketing.
The most insightful question of the evening in my opinion came from Andrew Burnett and was along the lines of:
Are we putting too much emphasis on games, and not enough on gamification?
Are we therefore risking getting [...]
Is creating great content your New Year’s resolution? No? Well it should be!
The success of the John Lewis Christmas adverts over the past five years proves that content marketing is something that is is definitely worth investing in. Last year’s campaign #montythepenguin took the social media world by storm and the advert now has [...]
From everyone here in the Attacat office, we’d like to wish you a Happy and Prosperous New Year! We look forward to getting stuck into 2015 and seeing what we can achieve for our clients, old and new. To celebrate the finishing of 2014, here’s our Attacat-bred reading list and service resource for the year.
Happy New Year folks!
Monday, January 5th, back to normality. To help ease you back into your usual routine (boo), here’s your ever punctual Month in Numbers for December. This month, can you guess the most unsubscribed from email sender? How about the most loved brand on Twitter? That and more in this edition of our [...]
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