Google Analytics 4 launches in July 2023 – so what’s the rush?
Google is discontinuing its existing Universal Analytics (UA) on 1st July 2023. UA has been with us since ...
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Google Tag Manager
[symple_box color="red" text_align="left" width="100%" float="none"]Warning: geeky technical post![/symple_box] Google tag manager is the tool from Google that ...
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Web Analytics & Conversion Rate Optimisation May Roundup
Please find a brief overview of all the major events and findings that caught my eye in May. ...
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Presentation Converting you to CRO, #nmbrek Edinburgh
As promised, here are the slides and some useful links from my presentation. Converting you to CRO View ...
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4 conversion rate optimisation tips: Increase your average order value
With plenty predicting that 2011 will be a year of Conversion Rate Optimisation we definitely think we're looking ...
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Google Analytics Presentation: Actionable Insights with Google Analytics
I recently gave a short talk on Google Analytics to members of the Edinburgh Chamber of Commerce, entitled ...
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Analytics Homework: The 5 tasks given to participants at New Media Breakfast
Attacat Ben was talking this morning at the Glasgow New Media Breakfast on his pet topic of Google Analytics. (The ...
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Google Analytics Event: New Media Breakfast in Edinburgh & Glasgow with Ben Rogers
Our very own Ben Rogers will be speaking at the next New Media Breakfast events in Edinburgh and ...
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97 Tips and 2 Quotes from SMX Advanced London
After two days of presentations and a good few hours going through my notes, here is the list of ...
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