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Guinea pigs wanted for Internet marketing training day – 12 February 2013

Attacat are running a one-day course on Internet marketing on the 12 February on a first-come first-served basis. Get in touch now for more information and to reserve your place!

Landing page optimisation – laser eye surgery

With plenty of new year’s resolutions flying around, Dave and I decided to finally start sharing some landing page reviews with our lovely readers to give you some insight into the things we look for in our conversion rate optimisation work.

I will try to cover something that is quite trendy currently: laser eye surgery websites.

Ultralase
Optimax
Eyestravel

100k marketing budget

2013 Marketing Budget: £100k to spend – what would you do with it?

Every business will have a different answer to this question and I suspect even within businesses there would be many different answers and approaches. I’d love to hear what you would do with £100k but to kick things off, here’s how I’m proposing to spend £100k+ in 2013.

Viking Direct Computer Desks

Landing Page Optimisation: Office furniture

The conversion rate optimisation team at Attacat are going to be bringing you a series of regular posts looking at the landing pages of various industries. We’ll conduct a brief review of the various pages and give our thoughts on what’s good and what could be better. Here is post number one!

Year in Numbers – 2012

We look at the whole of 2012 in all its ‘internet numbers’ glory and chat about some of the numbers of the last year that were previously unmentioned in any of our 2012 ‘Month in Numbers’ posts.

Insta-marketing: Instagram – a valuable tool for content marketing and social media?

Over the past couple of months there have been some noticeable disagreements between social networking sites Twitter and Instagram. We look at the conflict between the two networks and how this could be interesting news for internet marketers. We give some starting tips for brands using Instagram.

Wish List

Attacat’s PPC Christmas list:

Yesterday I read an interesting article from SEW entitled ‘AdWords Christmas List: 6 New Features Google Should Add in 2013’ that tapped into some underlying issues I’ve had over the years. So if Santa is indeed reading this post (hi) I would like him/her to also consider some additional/complimentary points…please?!

Month in Numbers – November 2012

Taking a look at Novembers numbers from the world online. We see a theme this month, and it involves Justin Bieber!

Facebook Sponsored Search

Facebook sponsored results: a reminder of your campaign goals

Facebook launched Sponsored Results Search ads, giving advertisers the opportunity for their app or page to appear in the search results when a user searches for something similar. We were surprised to find that actually far from being a poor supplement to standard Facebook advertising, it actually performed better at driving app installs than the standard ads.

Job Applications Feedback Session – Wednesday 14th 6pm

Attacat’s feedback event for our recent graduate job applicants. Wednesday 14th at 6pm in the office!


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The Attacat blog – an in-depth look at the world of marketing through our eyes. Online marketing, SEO, PPC and websites; it's all here!

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